# OUR 1 YEAR PLAN
## Work Map
MEGAN · BOUDIEFUL · 2026
THE MASTER
WORK MAP.
20+ years of photography. 500+ women empowered. A homeschool studio. A PCOS community that trusts you. An iPad Pro in your hands.
**Now we stack the income.**
boudieful.com
https://www.boudieful.com
| Icon | Value | Label |
| --- | --- | --- |
| :icon-camera: | 20+ | Years Shooting |
| :icon-heart: | 500+ | Women Empowered |
| :icon-star: | 100% | Five-Star Reviews |
| :icon-map-pin: | 4 | States Traveled |
| Number | Label | Color |
| --- | --- | --- |
| 1 | Cash Flow | #00D084 |
| 2 | Pitches | #007AFF |
| 3 | Legacy | #A855F7 |
## About Megan
THE HUMAN BEHIND IT ALL
MEET
MEGAN.
She picked up a camera because someone needed to witness the women nobody else was photographing. Not the polished ones. Not the ones who already felt beautiful. The ones who'd been told — by bodies, by diagnoses, by mirrors — that they weren't worth the frame.
Twenty years later, 500+ women later, she's still that person. Shooting on location because studios feel fake. Delivering images the same day because transformation shouldn't have to wait. Traveling across states because this work is too important to keep local.
She also has PCOS. She built Big Cyster because she needed it first. She homeschools her daughter because the curriculum didn't exist — so she made one. Her husband flies drones and edits in Final Cut Pro because this family doesn't outsource its vision.
**This isn't a business plan. It's a life. The business just finally caught up.**
| Label | Color |
| --- | --- |
| Boudoir Photographer | #FF5C00 |
| PCOS Advocate | #A855F7 |
| Homeschool Mom | #007AFF |
| Youth Educator | #00D084 |
| Drone Crew Wife | #FFCC00 |
| Apple Creator | #555555 |
"I didn't build a brand. I built the thing I needed — and it turned out a lot of other women needed it too."
Based in New Mexico · Traveling everywhere
## Why Me, Why Now
THE CASE FOR MEGAN
WHY ME.
WHY NOW.
This isn't someone who wants to be a creator. This is someone who already **is** one — for 20 years.
| Role | Description | Icon | Color |
| --- | --- | --- | --- |
| Boudoir Photographer | 20+ years. 500+ women. Every session on location. Every image shot on Apple hardware. 100% five-star reviews. | :icon-camera: | #FF5C00 |
| Homeschool Mom | Running a full home curriculum with her daughter — Keynote, iMovie, GarageBand, Swift Playgrounds. The exact family Apple campaigns around every August. | :icon-home: | #007AFF |
| PCOS Advocate | Big Cyster: a growing health community built around PCOS & HS awareness. Apple Health is already in every member's pocket. | :icon-heart: | #A855F7 |
| Youth Educator | Little Lenses: a photography + digital safety curriculum born from Boys & Girls Club roots. Teaching the next generation to create, not just consume. | :icon-graduation-cap: | #00D084 |
20+
Years Shooting
500+
Women Empowered
100%
Five-Star Reviews
"I'm not asking Apple to make me a creator. I'm asking them to meet one who's already here."
## Phase 1: Cash Flow
PHASE 1
IMMEDIATE CASH FLOW
& DEBT REDUCTION
Secure your foundation to pay off that iPad Pro. Use Systeme.io to build a Double-Dip Tech Funnel.
| Icon | Title | Description | Action |
| --- | --- | --- | --- |
| :icon-shopping-cart: | The Order Bump | Bundle the Apple Guide ($27) with the Alexa Guide ($14). One checkbox increases your average order value with zero extra effort. | Set up in Systeme.io |
| :icon-link-2: | The Double-Dip | Embed affiliate links inside guides. Get paid for the PDF and earn commissions via Apple Performance Partners & Amazon Associates. | Add affiliate links |
| :icon-users: | Tag & Waitlist | Tag buyers automatically in Systeme.io. Build a warm list of 'Cysters' ready for your premium Little Lenses courses. | Create email rules |
## Systeme.io Funnel
PHASE 1 DEEP DIVE
THE DOUBLE-DIP
TECH FUNNEL.
Systeme.io is free to start, handles checkout, course delivery, and email automation in one platform. No five subscriptions. No migration nightmares. Set it up once, sell in your sleep.
| Step | Icon | Title | Detail | Alex Does This | Color |
| --- | --- | --- | --- | --- | --- |
| 01 | :icon-mouse-pointer-click: | The Front Door Page | One fast-loading sales page at your Systeme.io domain. Headline: 'Big Cyster: The HS & PCOS Patient Education Portal.' Three buy buttons in order: $27 Apple Guide · $147 SOS Call (Calendly link) · $497 Master Vault. Nothing else on the page. No nav menu. No distractions. This page is also your Google SEO anchor — use keywords: 'HS wound care Farmington,' 'PCOS education New Mexico,' 'digital citizenship curriculum Colorado.' | Build in Systeme.io Funnel Builder → 'Sales Funnel' template. Add Stripe/PayPal at the Order Form block. Test a $1 transaction before going live. | #00D084 |
| 02 | :icon-shopping-bag: | The Order Bump | At checkout for the Apple Guide ($27), add one checkbox directly on the payment page: 'Add the Alexa 2026 Smart Home Guide for just $14!' No new page. No redirect. Just one checkbox. This is a well-documented behavioral economics trigger — adding a low-cost item at the final payment step converts at 20–60% of buyers. At 50% attachment rate on 30 sales: that's $210 extra per month for zero extra work. | In Systeme.io Order Form settings → 'Order Bump' tab → upload the Alexa Guide PDF and set price to $14. | #FF5C00 |
| 03 | :icon-link: | The Double-Dip (Affiliate Links Inside PDFs) | Before uploading either PDF to Systeme.io, embed affiliate links inside the document itself. Apple Performance Partners (affiliate link to apple.com/shop) inside the Apple Guide. Amazon Associates links to Alexa devices inside the Alexa Guide. Every buyer who clicks and purchases through your link earns you a commission on top of the PDF sale. You sell the PDF once and keep earning every time they buy. | Apply to Apple Performance Partners at performance-partners.apple.com. Apply to Amazon Associates at affiliate-program.amazon.com. Insert tracked links into PDFs using free tool: shorturl.at or Bitly. | #007AFF |
| 04 | :icon-mail: | The Tag & Warm List Automation | Every buyer gets auto-tagged as 'Cyster-Buyer' in Systeme.io immediately after purchase. This tag triggers a 5-email nurture sequence that runs automatically over 14 days: Email 1 (Day 0): Guide delivery + welcome. Email 2 (Day 3): PCOS tip + Big Cyster community preview. Email 3 (Day 7): Behind-the-scenes of a Boudieful session. Email 4 (Day 10): Little Lenses preview or Big Cyster waitlist link. Email 5 (Day 14): Soft pitch for Master Vault ($497) or SOS Call ($147). When Big Cyster launches, this warm list of proven buyers converts at 15–30% — far higher than cold traffic. | In Systeme.io: Automation → 'New Rule' → Trigger: 'Purchase completed' → Action: 'Add tag Cyster-Buyer' → Action: 'Subscribe to email campaign.' | #A855F7 |
| 05 | :icon-key: | VIP Code System for B2B Clinics | Create 100% discount coupon codes in Systeme.io for each clinic target. When you drop a folder at Epiphany Dermatology, you handwrite 'EPIPHANY-VIP' in blue pen on the one-pager. The provider logs in, uses the code, sees the full Master Vault for free, and experiences your product before committing. Handwritten codes are perceived as personal gifts — clinics are 10x more likely to actually log in versus following a generic URL. | Systeme.io → Coupons → Create Coupon: code EPIPHANY-VIP, 100% off, 1 redemption. Create one code per clinic: SJRMC-VIP, PELLE-VIP, POWERHOUSE-VIP, CHESER-VIP, ANNES-VIP, PINON-VIP. | #FFCC00 |
| 06 | :icon-video: | The Loom Demo (Your Secret Sales Weapon) | Do not send clinics to your live site and hope they click around. Record a 3-minute Loom screen share video. Open the Master Vault backend on Systeme.io. Click through: SOS Flare-Up Boss PDF → Kitchen Guide → Trigger Tracker → Module overview. Say: 'Hi Dr. Annest, I know your clinic is busy — here's a 3-minute look inside the Master Vault before I send your VIP code.' Loom tracks opens. You know exactly who watched and for how long. Follow up with the ones who watched 100%. | Download Loom Chrome extension free at loom.com. Record 2 videos: Video A for Doctors (clinical focus). Video B for Principals (student safety focus). Add both links to your email templates. | #FF5C00 |
| Product Type | Use This Platform | Why | Icon |
| --- | --- | --- | --- |
| Digital Courses + PDFs + SOS Calls + Memberships | Systeme.io (FREE to start at systeme.io) | Built for this exact use case. Free plan includes courses, funnels, and email automation. Upgrade to $27/mo Starter plan when revenue hits $500/mo. | :icon-check-circle: |
| Standalone PDF-only sales (if Systeme.io feels complex at first) | Payhip (FREE at payhip.com — 5% transaction fee only) | 5-minute setup. No monthly fee. Trusted checkout. Use this to make your first sale TODAY if needed, then migrate to Systeme.io once the full funnel is built. | :icon-check-circle: |
| Physical apparel (Second Skin — future) | Shopify (when Second Skin is manufactured Q3/Q4 2026) | Never mix physical and digital on the same platform. Building Second Skin on Shopify later protects your Systeme.io course platform from the complexity of inventory management. | :icon-clock: |
| Booking SOS Calls | Calendly (FREE at calendly.com) | Create one 30-minute event: 'SOS Emergency Triage Call.' Set payment to $147 via Stripe/PayPal. Your Calendly link goes in your TikTok bio and every email signature. | :icon-check-circle: |
Platform Decisions
**Do NOT build on Shopify and then migrate to Systeme.io.** Moving a Learning Management System — video hosting, student passwords, access restrictions, course progress — is a technical nightmare. If you sell 50 VIP passes to a clinic on Shopify and then move platforms, those 50 patients lose their passwords. The clinic gets angry calls. You lose the contract. Build digital on Systeme.io from Day 1. Build physical on Shopify later. Do not build it twice.
**Your first sale is statistically Monday, April 13, 2026.** The moment you post the $147 SOS Emergency Call link to your 10,000-person community, you are likely to convert 1–3 people immediately. These are women who've been following you for years and are currently in pain. The only thing standing between you and that first sale is a working Calendly link and a working Stripe account.
## Customer Journey
THE CUSTOMER PATH
STRANGER TO
TRUE BELIEVER.
Every person who buys a $27 guide is one step away from a $497 course, a $27/mo membership, or a $2,000 session. The path is already built.
| Step | Icon | Stage | What They Do | What Moves Them | $ Value | Color |
| --- | --- | --- | --- | --- | --- | --- |
| 01 | :icon-search: | Stranger | Finds you via Reels, Pinterest, or a friend's recommendation | Your content. Your aesthetic. Your voice. | $0 | #555555 |
| 02 | :icon-file-text: | Buyer | Purchases the Apple Ecosystem Guide 2026 for $27 | Order bump adds Alexa Guide for $14 at checkout | $27–$41 | #007AFF |
| 03 | :icon-mail: | Subscriber | Joins your email list — tagged as a buyer in Systeme.io | Nurture sequence: tips, stories, behind-the-scenes | List Asset | #FF9500 |
| 04 | :icon-layers: | Student or Member | Enrolls in Little Lenses ($197–$497) or joins Big Cyster ($17–$27/mo) | Trust built. Transformation promised. | $197–$497+ | #00D084 |
| 05 | :icon-camera: | Session Client | Books a Boudieful session — the ultimate expression of trust | She's ready. She's seen your work. She believes. | $500–$2,000 | #FF5C00 |
| 06 | :icon-megaphone: | Evangelist | Shares her experience, refers friends, posts on social | You gave her something she'll never forget. | ∞ Referrals | #A855F7 |
LIFETIME VALUE PER CUSTOMER
$500 – $3,000+
A $27 guide buyer who becomes a session client + member is worth $2,500+ over 12 months. The funnel does the compounding.
## Revenue Math
THE MATH DOESN'T LIE
YOUR REVENUE
BREAKDOWN.
Here is exactly what consistent sales look like. This is your proof that the plan works.
| Tier | Sales / Month | Apple Guide Revenue | + Order Bump | + Affiliate Est. | Monthly Total |
| --- | --- | --- | --- | --- | --- |
| Starter | 10 sales | $270 | + $70 | + ~$50 | ~$390 / mo |
| Growing | 30 sales | $810 | + $210 | + ~$150 | ~$1,170 / mo |
| Momentum | 75 sales | $2,025 | + $525 | + ~$375 | ~$2,925 / mo |
| Freedom | 150 sales | $4,050 | + $1,050 | + ~$750 | ~$5,850 / mo |
:icon-lightbulb:
**50% bump attachment rate** is conservative. Systeme.io order bumps regularly hit 20–60%. Affiliate income grows as your content library grows.
YOUR FIRST MILESTONE
30 sales/month pays for your iPad Pro financing and covers operating costs. **That's your Day 1 goal.**
## Income Possibilities
THE FULL PICTURE
YOUR INCOME
POSSIBILITIES.
Six streams. One creator. Here's what's actually on the table.
| Icon | Stream | Conservative | Ceiling | Note | Color | Timeline |
| --- | --- | --- | --- | --- | --- | --- |
| :icon-camera: | Boudoir Photography | $1,000 | $8,000 | 2–4 sessions/mo. Already running. Your anchor income. | #FF5C00 | NOW |
| :icon-file-text: | Apple Guide + Funnel | $1,170 | $5,850 | 30–150 sales/mo. Guide + order bump + affiliate. Mostly passive. | #007AFF | 30 DAYS |
| :icon-heart: | Big Cyster Membership | $1,700 | $13,500 | 100–500 members at $17–$27/mo. Health niche = high conversion. | #A855F7 | 90 DAYS |
| :icon-graduation-cap: | Little Lenses Course | $3,940 | $9,940 | 20 sales/mo at $197–$497. School licensing = exponential upside. | #00D084 | 6 MONTHS |
| :icon-star: | Brand Deals (Apple + others) | $1,500 | $100,000 | Per post or ambassador deal. One Apple deal changes everything. | #FFCC00 | 6–12 MONTHS |
| :icon-globe: | Indigenous Ed + Curriculum | $5,000 | $50,000 | Grants, district licensing, Sugiee's Diné Bazzard as proof of concept. | #F43F5E | 12 MONTHS |
90-DAY FLOOR
$2,500 – $4,500 / mo
Photography + funnel running. Pays the iPad. Builds the list.
12-MONTH CEILING
$15,000 – $25,000+ / mo
All six streams firing. Apple deal landed. Little Lenses in schools.
These are realistic projections based on your existing audience, skills, and infrastructure — not hype numbers.
## Weekly Action Plan
THIS WEEK — START HERE
YOUR WEEKLY
ACTION PLAN.
Strategy means nothing without execution. Here's exactly what you and Alex do — Monday through Sunday — broken into CEO moves and COO moves.
| Day | Focus | Megan (CEO) | Alex (COO) | Icon | Color |
| --- | --- | --- | --- | --- | --- |
| MON | Ground Game | Walk into Epiphany Dermatology (5512 E Main St) — drop folder for Sarah Allan, FNP-BC. Walk into Pelle Spa (4337 E Main St) — ask for Julie. Submit DreamSpring loan at dreamspring.org 8:00 AM sharp. | Scan 3 months of bank statements (Jan–Mar 2026). Find the MWM Photography LLC Articles of Organization. Complete the W-9 form for the LLC. Research HR Director names for City of Farmington and La Plata County. | :icon-map-pin: | #FF5C00 |
| TUE | Content + Digital Outreach | Film ONE 60-second video: 'I'm opening 5 emergency SOS triage slots this week — link in bio.' Post it to TikTok and Instagram. Update your bio link to the Systeme.io SOS booking page. Email Karen Cheser (Durango 9-R) and Miriam Teran (BGC San Juan County) with your Loom demo link. | Set up the Systeme.io free account at systeme.io. Build the 'Front Door' landing page — one page, three buy buttons ($27 guide, $147 SOS call, $497 Master Vault). Test a $1 payment through Stripe to confirm checkout works. | :icon-video: | #007AFF |
| WED | Colorado Drive | Drive to Durango. 10:00 AM: Walk into Mercy Wound Care — ask for Agnes Eytchison, NP. Use the Rural Compliance pitch. 1:00 PM: Walk into The Powerhouse Science Center (1333 Camino Del Rio) — ask for Camp Coordinator. 3:00 PM: Stop at The Piñon Project in Cortez (210 E Main St) on the way back. Pitch as Digital Mental Health tool. | Call Boys & Girls Club La Plata (970-375-0010) — ask for Frank Knappe's direct email. Call Archuleta County 4-H (970-264-5931) — ask for Becky. Call Sycamore Park (505-566-2480) — ask for Leslie Mueller. Enter all contacts into the Lead Sheet Google Doc. | :icon-navigation: | #00D084 |
| THU | Follow-Up + Brand Pitches | Call Epiphany Dermatology and Pelle Spa. Say: 'Hi, it's Megan — just checking if Sarah/Julie had a chance to log into the VIP portal yet?' Send $1,500 UGC bundle pitch to Mölnlycke marketing contact on LinkedIn. Post Homeschool Co-op Bundle ($497) in Four Corners Homeschool Facebook groups. | Send email to Frank Knappe (frank.knappe@bgclaplata.org) with Loom demo link. Send email to Miriam Teran (programs@bgcfarmington.org) CC Devin Prescott + Taylor Brown. Research IRS Form 2553 S-Corp election requirements and timeline. | :icon-phone-call: | #A855F7 |
| FRI | Publish + Pipeline Check | Publish Tuesday's video. Add captions. Use #ShotOniPad #EveryoneCanCreate #iPadPro — tag @Apple on every post. Check DreamSpring portal for any additional document requests. Send one nurture email to your existing email list — share a PCOS tip, a behind-the-scenes story, or a client win. | Check Systeme.io sales dashboard — log what sold this week. Review any B2B email replies that came in. Research Colorado Foreign LLC filing at sos.colorado.gov (~$100 — required before signing CO school contracts). Look up WESST IDA program at wesst.org. | :icon-upload: | #FFCC00 |
| SAT | Review + Prep | 30-minute review: What sold? Who replied? Which clinic/school is closest to a 'Yes'? Adjust next week's outreach based on response patterns. Record a second content video if energy allows — prep it for next Tuesday's publish. | Generate VIP codes in Systeme.io for any new clinic targets: EPIPHANY-VIP, SJRMC-VIP, PELLE-VIP, POWERHOUSE-VIP, CHESER-VIP, ANNES-VIP, PINON-VIP. Confirm QR code is working and pointing to the correct Systeme.io landing page. | :icon-bar-chart-2: | #007AFF |
| SUN | Rest + Vision | No hustle. Journal. Spend time with Sugiee and Alex. Review the Master Work Map if you need to remember why. Protect your energy — this is a marathon and you've already survived the hardest part. | Optional: Read this week's business plan notes together. Identify the #1 task that would make the biggest financial difference next week. Set Monday's alarm for 7:00 AM. | :icon-sun: | #555555 |
**Alex's Standing Weekly KPIs:** DreamSpring docs submitted by Monday · Systeme.io checkout tested by Tuesday · Lead Sheet updated daily · S-Corp research complete by Friday · Colorado LLC filed by end of Month 1.
**Megan's Standing Weekly KPIs:** 1 new B2B walk-in per week · 1 video published per week · 3 follow-up calls placed · SOS booking link live in bio · At least 1 email to existing list.
## Apple Strategy
:icon-command:
THE APPLE PITCH.
Frame yourself as a Creative Educator & Community Advocate using the M5 iPad Pro, not just a reviewer asking for a maxed-out Green M4 iMac.
| Icon | Tag | Title | Description |
| --- | --- | --- | --- |
| :icon-book-open: | Education | Little Lenses | Building a digital photography curriculum for youth. Showcasing the iPad Pro as a tool to empower the next generation. |
| :icon-heart: | Inclusivity | Boudieful | Running a radically inclusive on-location photography business. Highlighting diversity and real-world instant photo delivery. |
| :icon-activity: | Health Advocacy | Big Cyster | Fostering health awareness networks. Aligning with Apple's pivot into health tech and accessible community support. |
| :icon-home: | Family Ecosystem | The Whole Household | Daughter on Neo MacBook for homeschool. Husband on MacBook Pro + iPad editing drone footage. Megan on iPad Pro creating content. Three devices, one family story Apple hasn't told yet. |
## Apple: Pre-Flight
BEFORE YOU HIT SEND
APPLE PRE-FLIGHT
CHECKLIST.
Four things Apple needs to see — and one trap that will get you instantly ignored.
| Icon | Title | Body | Fix |
| --- | --- | --- | --- |
| :icon-monitor: | Know the Lineup | Colorful desktops = M4 iMac (consumer). Top-spec pro = Mac Studio or Mac Pro in Silver/Space Black only. | Ask for: "M4 iMac in Green, maxed with 32GB RAM & 1TB storage." |
| :icon-shield-x: | Trademark Trap | Never use the Apple logo (bitten apple or ⌘) commercially. Apple PR will click your links. One illegal logo = instant rejection + possible C&D. | Use the word "Apple" in text only. Use your own photography. |
| :icon-calendar: | Back-to-School Timing | Apple runs massive Back-to-School campaigns every June/July. As a homeschooling family, you have a perfect angle. | Pitch: "Upgrading our Homeschool Studio for 2026 with M5 iPad Pro & M4 iMac." |
| :icon-bar-chart-2: | Metrics That Matter | Apple doesn't just count followers. They care about visual fidelity, engagement rate, and conversion rate. | State: "My Apple Guide has a 5% conversion rate from Instagram Stories." |
## Apple: Family Pitch
THE FULL FAMILY PITCH
ONE FAMILY.
THREE USE CASES.
APPLE'S DREAM STORY.
This isn't a single creator asking for gear. This is a multigenerational Apple household — education, creativity, and professional work all under one roof.
| Name | Role | Device | Use Case | The Apple Hook | Icon | Accent Color |
| --- | --- | --- | --- | --- | --- | --- |
| Megan | Photographer · Educator · Creator | iMac M4 + iPad Pro + AirPods Max | Boudieful boudoir sessions. Big Cyster PCOS community. Apple Guide affiliate funnels. Little Lenses youth curriculum. All created and delivered on Apple. iMac M4 24GB/512GB in Orange — her command center. | She sells an Apple guide that earns commissions through Apple Performance Partners. Every sale she makes puts Apple hardware in front of her audience of 500+ empowered women. | :icon-camera: | #FF5C00 |
| Sugiee | Homeschool Student · Next-Gen Creator · Diné Learner | MacBook (Neo or equivalent) | Sugiee's School: World Tour 2026 — 8 epic weeks, 5 subjects, 4 days/week. Keynote, iMovie, GarageBand, Swift Playgrounds. Plus her dad's Diné Bazzard site — a Navajo language and culture project built just for her. | A real homeschool kid running a full curriculum on macOS. Apple's Back-to-School campaign — lived in an actual family's living room. Indigenous representation + youth education + Apple = a story no one has told yet. | :icon-graduation-cap: | #007AFF |
| Husband | Drone Pilot · Co-Founder · Aerial Photographer | MacBook Pro + iPad Pro | DJI drone footage edited in Final Cut Pro on MacBook Pro. iPad Pro for live field monitoring and flight planning. Aerial photography and videography delivered for Boudieful commercial sessions and business clients. | A working pro who needs the most powerful laptop Apple makes — and can show exactly why. Drone + Final Cut Pro + iPad in the field = the kind of creative workflow Apple features in every Pro ad. | :icon-plane: | #34C759 |
THE PITCH LINE
"A boudoir photographer, a homeschool mom teaching Navajo culture on macOS, and a drone pilot editing aerial footage in Final Cut Pro. Three people. Three devices. One story Apple hasn't told yet."
:icon-quote:
How They Use It
Apple's Hook
## Little Lenses Preview
SUGIEE'S WORLD · THE NEO MACBOOK MOMENT
LITTLE LENSES.
BIG FUTURES.
A real homeschool kid. A real curriculum. A Navajo culture project. A photography program for youth. This is Apple's Back-to-School story — lived in a real family's living room.
"Taught by Dad, Planned by Mom." — Sugiee's School motto
| Value | Label | Icon | Color |
| --- | --- | --- | --- |
| 8 | Epic Weeks | :icon-calendar: | #007AFF |
| 5 | Subjects | :icon-book-open: | #A855F7 |
| 4 | Days/Week | :icon-clock: | #00D084 |
| ∞ | Adventures | :icon-globe: | #FF5C00 |
| Module | Title | Detail | Apple Tool | Icon |
| --- | --- | --- | --- | --- |
| 01 | Language Arts | Movie worksheets, word games & K-Pop lyrics | Pages + iMovie | :icon-pencil: |
| 02 | Math | K-Pop merch math, pizza fractions & multiplication | Numbers + Keynote | :icon-calculator: |
| 03 | Science | Volcano experiments & Hawaiian ecosystem | Freeform + Safari | :icon-flask-conical: |
| 04 | Social Studies | World Tour culture cards & world map | Keynote + Maps | :icon-globe: |
| 05 | Art & Music | Piano practice, art studio & creative builds | GarageBand + iMovie | :icon-music: |
| 06 | STEM Lab | Building challenges, coding & experiments | Swift Playgrounds | :icon-code-2: |
Sugiee's Diné Bazzard
A stunning Navajo language and culture site her dad built just for her — Language · Stories · Culture · Identity. Running it on a MacBook means Sugiee can learn, explore, and one day build on it herself.
:icon-sparkles:
The Ask: A MacBook for Sugiee
Neo MacBook or equivalent · For Megan's daughter
She has the curriculum. She has the culture project. She has the drive. She just needs the machine. A MacBook gives Sugiee the full Apple creative stack — and gives Apple a Back-to-School story no ad agency could write.
Why Apple funds this:
| Point | Icon |
| --- | --- |
| Homeschool families are Apple's fastest-growing education segment | :icon-trending-up: |
| Indigenous youth using Apple to preserve their culture = the most powerful story Apple can tell | :icon-heart: |
| A child creating on a MacBook is Everyone Can Create — made real | :icon-star: |
## The Numbers Pitch
FOR APPLE'S PR TEAM
THE NUMBERS
DON'T LIE.
This is the slide that goes in the email attachment. Every metric Apple's influencer team needs to say yes.
| Value | Label | Context | Icon | Color |
| --- | --- | --- | --- | --- |
| 20+ | Years in Photography | Not a hobbyist. A working professional with two decades of client trust. | :icon-camera: | #FF5C00 |
| 500+ | Women Photographed | A built audience of women who already trust Megan's eye and voice. | :icon-users: | #007AFF |
| 100% | Five-Star Review Rate | Every. Single. Client. Apple doesn't associate with less. | :icon-star: | #F59E0B |
| 3 | Active Platforms | Boudieful, Big Cyster, Little Lenses — each with its own audience. | :icon-layers: | #A855F7 |
| 4 | States Traveled | On-location shoots across multiple states. Mobile, Apple-powered business. | :icon-map-pin: | #00D084 |
| 3 | Family Members Pitching | Megan + Sugiee + husband. iMac M4 24GB · MacBook for homeschool · MacBook Pro + iPad for drone work. One household. Unbeatable story. | :icon-home: | #34C759 |
THE ASK
| Who | Device | Why Apple Wins | Icon |
| --- | --- | --- | --- |
| Megan | iMac M4 24GB/512GB + AirPods Max | Orange iMac M4 command center + AirPods Max for immersive creation — Boudieful, Big Cyster, guide business | :icon-camera: |
| Sugiee | MacBook (Neo or equiv.) | World Tour 2026 homeschool · Diné Bazzard culture site · Keynote, iMovie, GarageBand, Swift Playgrounds | :icon-graduation-cap: |
| Husband | MacBook Pro + iPad Pro | DJI drone footage in Final Cut Pro · iPad field monitoring · aerial photography for Boudieful | :icon-plane: |
Three people. Three devices. One story Apple hasn't told yet.
## Content Calendar
30-DAY CONTENT PLAN
THE CONTENT
CALENDAR.
Consistency is credibility. This is exactly what you post — and when — to build the audience Apple wants to partner with.
| Week | Theme | Icon | Color | Posts |
| --- | --- | --- | --- | --- |
| Week 1 | Introduce the Ecosystem | :icon-cpu: | #007AFF | #ShotOniPad BTS · Day-in-the-life with iPad Pro · Homeschool morning routine on Neo MacBook · Drone footage teaser from husband |
| Week 2 | The Boudieful Story | :icon-camera: | #FF5C00 | Client reveal (no face, just feeling) · Behind the lens setup shot · 'What I shoot on' iPad Pro feature · Guide drop announcement |
| Week 3 | Big Cyster + Health | :icon-heart: | #A855F7 | PCOS awareness reel · Apple Health integration story · Community spotlight · 'Why I create for women who look like us' |
| Week 4 | Little Lenses Launch | :icon-graduation-cap: | #00D084 | Daughter on Neo MacBook (course preview) · Youth photography tip · 'Everyone Can Create' tag @Apple · Full family Apple ecosystem reel |
| Pillar | Hashtag | Icon |
| --- | --- | --- |
| Shot on iPad | #ShotOniPad | :icon-aperture: |
| Everyone Can Create | #EveryoneCanCreate | :icon-sparkles: |
| Apple Education | #iPadPro | :icon-book-open: |
| Tag Apple | @Apple | :icon-at-sign: |
:icon-lightbulb:
**Post Tuesday + Friday every week without fail.** Consistency over virality. Apple's team watches patterns, not peaks.
## Media Kit Blueprint
YOUR PITCH ASSET
THE 3-PAGE
MEDIA KIT.
Stop pitching as a "Tech Reviewer." Frame yourself as a **Creative Educator & Community Advocate.** Build this in Canva on your iPad.
| Page | Icon | Title | Bullets |
| --- | --- | --- | --- |
| PAGE 1 | :icon-user: | Who You Are | 20+ years in photography. Mom, homeschooler, and community advocate. M5 iPad Pro as your daily creative engine. |
| PAGE 2 | :icon-layers: | The 3 Pillars | **Education:** Digital photography & safety curriculum for youth (Boys & Girls Club roots).
**Empowerment:** Boudieful — radically inclusive on-location portrait business.
**Advocacy:** Big Cyster — PCOS/HS health awareness platform. |
| PAGE 3 | :icon-sparkles: | The Why | Show how the Apple Ecosystem (M5 iPad Pro + M4 iMac) powers all three pillars. Include engagement rate, guide conversion rate, and community email list size. |
:icon-send:
Find on LinkedIn: **"Influencer Relations Apple"** or **"Public Relations Manager Apple"** — never the generic PR email.
## Phase 2: Pitches
PHASE 2
HYPER-TARGETED
B2B PITCHES.
These are real organizations with real budgets — and they're waiting for a solution exactly like yours. Precision targeting only. No generic inboxes. Every contact is named.
| Icon | Title | Detail |
| --- | --- | --- |
| :icon-linkedin: | Go Named or Go Home | Every contact below is a named individual. Call the front desk if you need their email. Never use the generic contact form — it goes to a intern queue and dies there. |
| :icon-file-text: | The Loom Demo is Your Secret Weapon | Before any email, record a 3-minute Loom screen share. Open the Master Vault backend. Show the SOS Flare-Up Boss, the Kitchen Guide, the Trigger Tracker. Send that link — not a PDF attachment. Loom tracks opens so you know who watched. |
| :icon-message-square: | The Hook Line That Works | "I built a platform that saves your nursing staff 5 hours of unbillable phone calls every week — for a one-time $1,000 pilot. Here's a 3-minute look inside." Never lead with your story. Lead with their problem. |
| :icon-refresh-cw: | The 3-Touch Follow-Up Rule | Day 1: Drop folder or send email. Day 3: Quick check-in email ("Did you get a chance to use the VIP code?"). Day 7: Value-add email with a patient outcome or clinical stat. Day 14: Final offer — "Can we start with just 10 codes?" Medical offices are CHAOTIC. The money is always in the follow-up. |
| Organization | Named Contact | Phone / Email | Your Pitch Angle | Offer | Icon | Color |
| --- | --- | --- | --- | --- | --- | --- |
| Epiphany Dermatology · Farmington | Sarah Allan, FNP-BC · Jamie Robb, FNP-C | 5512 E Main St, Farmington NM | "Sarah, I built a 2026 data-aligned portal to handle the 45 minutes of HS education you don't have time for. Stage 2/3 patients will stop flooding your portal with panic questions." | 10-code Starter Pack · $1,000 | :icon-stethoscope: | #FF5C00 |
| Pelle Spa · Farmington | Kami or Julie (Office Manager) | 4337 E Main St, Farmington NM | They are the region's top EvexiPEL hormone therapy provider. PCOS clients paying thousands for pellets will absolutely pay for a $47 Resilience Guide bundled into treatment. Pitch: co-branded handout at checkout. | Co-branded bundle · $500–$1,000 | :icon-sparkles: | #A855F7 |
| Mercy Wound Care · Durango | Agnes Eytchison, NP (Healogics Specialty Physicians) | Mercy Regional Medical Center, Durango CO | "Agnes, your HS patients drive 45–90 minutes from Pagosa and Cortez. When they leave, they're on their own. The SOS Flare protocol ensures they don't infect their wounds before the next appointment." | Practice License · $2,500 | :icon-heart-pulse: | #F43F5E |
| San Juan Regional Medical · Farmington | HR Director (ask by name at front desk) | 801 W Maple St, Farmington NM · (505) 609-2000 | Corporate Wellness pitch. "GLP-1 absenteeism is costing you. A $5,000 annual PCOS/HS wellness license prevents 5+ sick days per year per affected employee. The math pays for itself in Month 2." | Enterprise License · $5,000–$10,000 | :icon-building-2: | #007AFF |
| Organization | Named Contact | Phone / Email | Your Pitch Angle | Offer | Icon | Color |
| --- | --- | --- | --- | --- | --- | --- |
| Durango School District 9-R | Supt. Karen Cheser (P&G sales background — loves ROI) | 201 E 12th St, Durango CO · (970) 247-5411 | "Supt. Cheser, given your P&G background you understand ROI. Safe Harbor delivers 10x by reducing counselor caseloads and fulfilling Colorado's 2026 Digital Citizenship mandate. Starter pilot fits under your discretionary spending cap — no board vote needed." | Starter Pilot · $997 (no board approval needed) | :icon-graduation-cap: | #00D084 |
| Farmington Municipal Schools | Board President Krista Lee McWilliams (founded STEM program at SJC) | 3072 E 30th St, Farmington NM · (505) 324-9840 | "Ms. McWilliams, we're using photography as a STEM gateway to digital safety. This is your summer STEM program, extended into the school year — with cyberbullying prevention built in." | Annual Site License · $2,997 | :icon-school: | #007AFF |
| Boys & Girls Clubs of San Juan County | Miriam Teran, Director of Programs · programs@bgcfarmington.org | CC: Devin Prescott (Aztec) + Taylor Brown (Bloomfield) · (505) 327-6396 | "Miriam, screen-time is at an all-time high this summer. Safe Harbor uses photography to teach kids digital empathy and online privacy — video-led, zero lesson planning for your counselors. Tri-City License covers Farmington, Aztec, and Bloomfield." | Tri-City License · $1,497 | :icon-users: | #FFCC00 |
| The Powerhouse Science Center · Durango | Director of Education or Camp Coordinator | 1333 Camino Del Rio, Durango CO · (970) 259-9234 (Closed Tuesdays) | "You teach kids HOW to use technology. We teach them how to stay safe while using it. Add a 15-minute daily Digital Safety block to your summer STEM camps — plug-and-play, no prep required." | Summer Camp License · $997 | :icon-microscope: | #FF5C00 |
| Boys & Girls Club of La Plata County | Frank Knappe, Director of Operations · frank.knappe@bgclaplata.org | 2750 Main Ave, Durango CO · (970) 375-0010 | Their 2026 mandate is Good Character and Citizenship. "Frank, the hardest place for a teen to show good character in 2026 is on the internet. Safe Harbor fixes that — and your counselors don't have to plan a single lesson." | Regional License · $997–$1,497 | :icon-shield: | #A855F7 |
| The Piñon Project · Cortez | Director, Youth Empowerment Project | 210 E Main St, Cortez CO · (970) 564-1195 | Do NOT pitch this as an art class. Pitch it as a Digital Mental Health and Suicide Prevention tool. "Screen-induced body dysmorphia and digital harassment are the leading drivers of youth depression in 2026. Safe Harbor addresses both." | Youth Pilot · $497 | :icon-heart: | #F43F5E |
| Kirtland Youth Association (KYA) | Charles W., Director | P.O. Box 192, Kirtland NM · (505) 598-9156 | KYA is expanding and seeking federal/state funding for Phase 2. "Charles, I built a Digital Media and Safety Station curriculum. For $497, you get video modules your staff can run as a rotating station — zero extra work, federally grant-eligible content." | Digital Media Station · $497 | :icon-monitor: | #00D084 |
| Archuleta County 4-H · Pagosa Springs | Becky (4-H Coordinator) | 344 US Hwy 84, Pagosa Springs CO · (970) 264-5931 | "Becky, your Photography Project manual teaches film cameras. My curriculum teaches kids to shoot on the iPhones they actually own — modern composition and digital citizenship combined. Fulfills 4-H citizenship requirements." | 5-Week Project School · $297–$497 | :icon-camera: | #FFCC00 |
| Org | VIP Code |
| --- | --- |
| Epiphany Dermatology | EPIPHANY-VIP |
| SJRMC / Hospital | SJRMC-VIP |
| Pelle Spa | PELLE-VIP |
| Powerhouse Science | POWERHOUSE-VIP |
| Navajo Prep | NAVAJO-PREP |
| Durango 9-R | CHESER-VIP |
| Agnes Eytchison | ANNES-VIP |
| Piñon Project | PINON-VIP |
Healthcare Targets
Education Targets
**The Handwritten Trick:** Print the one-pager but write the VIP code in blue ballpoint pen. Handwritten codes are perceived as personal gifts, not mass mail — clinics are 10x more likely to actually log in.
## Third-Party Brands
WHILE YOU WAIT ON APPLE
THE BACKDOOR
BRANDS.
These brands actively sponsor micro-influencers and UGC creators right now — no massive following required. Each deal builds your resume so Apple takes you seriously. Most have self-serve creator portals you can apply to today.
| Icon | Brand | What They Send | Your Angle | How to Apply | Expected Pay | Color |
| --- | --- | --- | --- | --- | --- | --- |
| :icon-mouse-pointer-2: | Logitech | Keyboards, mice, webcams, iPad accessories | "iPad Pro + Logitech Keys-to-Go is my entire on-location photography command center. I run a 20-year boudoir business off this desk setup." | Apply via Logitech Creator Program at logi.com/creator. LinkedIn: search 'Influencer Marketing Manager Logitech' and DM directly. | $300–$1,500 per post or product gifting | #007AFF |
| :icon-cpu: | Satechi | Hubs, chargers, docking stations, iPad stands | "Powering my mobile photography studio and homeschool classroom from one hub. Here's how Satechi keeps my iPad Pro, MacBook, and camera all charged during a 4-hour outdoor session." | Apply at satechi.net/pages/influencer or email their PR team via LinkedIn (search 'Marketing Satechi'). They're extremely micro-influencer friendly. | Product gifting + $200–$800 per post | #555555 |
| :icon-shield: | Nomad Goods | Premium cases, screen protectors, MagSafe accessories | "I take my iPad Pro to outdoor Boudieful sessions — sand, wind, unpredictable weather. Nomad cases are the only ones I trust when my entire business lives on this device." | Email hello@nomadgoods.com. Subject: 'Creator Collaboration — Boudoir Photographer + Apple Educator.' They respond to cold emails with strong creative angles. | Product gifting + affiliate commissions (15–20%) | #FF5C00 |
| :icon-zap: | Anker | Chargers, power banks, charging cables, MagSafe pucks | "Keeping my photography kit, homeschool classroom, and husband's drone controller all charged on one Anker hub. Full Apple ecosystem, one power source." | Apply at anker.com/pages/influencer-program. They have a formal creator program with tiered pay based on reach. | $200–$1,200 per post depending on views | #FFCC00 |
| :icon-layout-grid: | Grovemade | Premium desk mats, stands, organizers, wood accessories | Aesthetic homeschool and creative studio desk setup content. "This is where I plan Little Lenses curriculum, edit Boudieful sessions, and run the Big Cyster community — all on one gorgeous Grovemade desk." | Email studio@grovemade.com. They prioritize aesthetic creators. Your visual style is exactly what they're looking for. | Product gifting + revenue share on affiliate links | #A855F7 |
| :icon-plane: | DJI | Drone accessories, ND filters, carrying cases, controllers | Husband's angle: "DJI + Final Cut Pro + iPad Pro as a live field monitor — this is how we deliver cinematic aerial footage for Boudieful commercial sessions in the Four Corners." Apply for the full family ecosystem story. | Apply at store.dji.com/creator-program. Also: DJI Creator Community on Facebook. LinkedIn: search 'DJI Creator Program Manager'. | $500–$3,000 per deliverable | #007AFF |
| :icon-heart-pulse: | Mölnlycke Health Care | HS wound care products — Mepilex, Safetac dressings | Medical UGC creator for HS wound care content. "My 10,000-person HS community trusts my product recommendations. I produce 60-second clinically accurate patient education videos on proper Mepilex application." | LinkedIn: search 'Medical Education Manager Mölnlycke' or 'UGC Health Content Mölnlycke.' Email US marketing team. This is a $1,500–$2,500 per video UGC deal — not a review, a professional medical content creation contract. | $1,500–$2,500 per UGC video bundle | #F43F5E |
| :icon-bandage: | Smith+Nephew | HS wound care dressings, ALLEVYN, Opsite | Same UGC angle as Mölnlycke. Two competing medical brands = two income streams. Script: "My Cysters are in active flares at 2 AM. I teach them exactly how to apply ALLEVYN dressings before calling the clinic. That content saves readmissions." | LinkedIn: search 'Smith+Nephew Patient Education' or 'Smith+Nephew Marketing Manager.' Their US marketing team is based in Fort Worth, TX. | $1,500–$2,500 per UGC video bundle | #00D084 |
Your Pitch Angle
How to Apply
Click a brand to see pitch details
**UGC vs. Influencer:** You don't need a huge following for UGC (User Generated Content) deals. Brands like Mölnlycke and Smith+Nephew hire creators specifically to make educational videos they license for their own channels. The quality of your content and the specificity of your niche matter far more than follower count.
**The Resume Effect:** Every brand deal — Logitech, Satechi, DJI — gets added to your media kit. A creator who already has brand partnerships is 5x more likely to get a 'Yes' from Apple. You're not just earning money. You're building credibility.
## Traffic Strategy
FILLING THE FUNNEL
THE TRAFFIC
STRATEGY.
Systeme.io converts brilliantly — but it doesn't drive itself. Your content on TikTok, Instagram, Pinterest, and LinkedIn sends people to the link. Here is the exact playbook, platform by platform.
| Icon | Platform | Cadence | Best Format | CTA | Color |
| --- | --- | --- | --- | --- | --- |
| :icon-video: | TikTok + Instagram Reels | Tuesday + Friday every week without exception | 60–90 second vertical video. First 3 seconds must show the transformation or the hook — not your face. 'I've been a boudoir photographer for 20 years. Here's what I shoot on.' THEN show the iPad Pro. | Link in bio → Systeme.io SOS page. Say the CTA out loud in the video AND in the caption. | #FF5C00 |
| :icon-image: | Pinterest | 3–5 pins per week — takes 10 minutes total using Canva | Tall vertical graphics (1000×1500px). Best Pinterest keywords for your niche: 'HS wound care routine,' 'PCOS anti-inflammatory meals,' 'iPad Pro photography setup,' 'homeschool curriculum ideas,' 'boudoir photography New Mexico.' | Every pin links directly to your Systeme.io landing page or a specific guide sales page. Pinterest drives 60-day compounding traffic — post today, sell in June. | #F43F5E |
| :icon-linkedin: | LinkedIn | 2 posts per week — Tuesday and Thursday | Text-first posts, not videos. Write from the CEO perspective: 'I just walked into a Farmington dermatology clinic with a digital patient education platform under my arm. Here's what happened.' B2B decision-makers (school principals, clinic managers, HR directors) are on LinkedIn. They don't watch TikTok. | End every post with: 'If you run a clinic, school, or corporate wellness program in the Four Corners, DM me — I'll send you a free preview code.' Then send the Loom link. | #007AFF |
| :icon-youtube: | YouTube | 1 long-form video per month — minimum | 8–15 minute tutorials. Best performing topics for your niche in 2026: 'How I Run a Photography Business on iPad Pro,' 'Homeschooling with Apple — Our Full Setup,' 'PCOS Meal Prep for the Week.' YouTube is your SEO engine — videos rank on Google within 2–4 weeks. | Description links to your Systeme.io page AND your $27 Apple Guide. Say it verbally at 30 seconds and at the end. | #FF0000 |
| Icon | Video Idea | Platform | Opening Hook (First 3 Seconds) | Color |
| --- | --- | --- | --- | --- |
| :icon-briefcase: | How I run a 20+ year photography business from my iPad Pro | TikTok + Instagram Reels | Show the iPad Pro with Lightroom open, then say: 'This is my entire photography studio — and it fits in my camera bag.' | #FF5C00 |
| :icon-home: | A day in our homeschool — iPad Pro, GarageBand, and Sugiee's Navajo culture project | YouTube + Pinterest | Open with Sugiee at the table using an Apple device — say nothing for 3 seconds. Let the visual do the work. | #007AFF |
| :icon-sparkles: | Upgrading our Homeschool Studio for 2026 — M5 iPad Pro and iMac M4 wishlist | YouTube (Back-to-School pitch content) | "We are a 3-person Apple household. Here's what each of us uses — and what we're upgrading to this fall." | #00D084 |
| :icon-camera: | Behind-the-scenes: Boudieful on-location session with same-day AirDrop delivery | Instagram Stories + Reels | Show the AirDrop notification popping up on the client's iPhone. That image is the hook — it's the payoff nobody else can show. | #FF5C00 |
| :icon-heart: | What is PCOS really like? (HS Stage 2 reality + what actually helps) | TikTok — high search volume | Start talking mid-sentence — no intro, no logo. 'The thing nobody tells you about Stage 2 HS is—' Cut to your face. This format retains 70% of viewers past the 5-second mark. | #A855F7 |
| :icon-plane: | Husband's drone + iPad Pro field setup — how we deliver aerial footage for Boudieful | TikTok + YouTube | Open with the drone shot from above, then cut to the iPad Pro on a stand showing the live feed. Zero words needed for the first 4 seconds. | #00D084 |
| :icon-building-2: | I walked into a dermatology clinic with a digital education platform — here's what happened | LinkedIn + YouTube | Written post on LinkedIn first, then turn it into a talking-head video for YouTube. The B2B story is powerful social proof that attracts more B2B clients. | #007AFF |
| Keyword | Platform | Search Intent |
| --- | --- | --- |
| HS wound care at home | Pinterest + YouTube | Patient looking for relief tonight — your SOS Guide is the answer |
| PCOS anti-inflammatory diet Farmington NM | Systeme.io landing page + Pinterest | Local patient — becomes your B2B clinic referral or direct guide buyer |
| digital citizenship curriculum New Mexico | Google (Systeme.io page) | Principal or district coordinator — becomes a $997 school pilot |
| iPad Pro photography setup 2026 | YouTube + Pinterest | Gear-interested creator — becomes your Apple Guide buyer |
| Hidradenitis Suppurativa support community | TikTok + Pinterest | Newly diagnosed — becomes your most loyal Big Cyster member |
| homeschool curriculum ideas Four Corners | Pinterest + YouTube | Homeschool parent — Little Lenses Co-Op buyer ($147–$497) |
**Always use on Apple content:** #ShotOniPad #iPadPro #AppleEcosystem #EveryoneCanCreate — always tag @Apple
**Always use on health content:** #PCOS #HidradenitisSuppurativa #HSWarrior #ChronicIllnessCommunity
**Always use on education content:** #HomeschoolMom #LittleLenses #DigitalSafety #KidsPhotography
Apple's marketing team actively scours social media for authentic, aesthetic content. 5–10 high-quality videos published consistently is the threshold before reaching out to Apple PR directly. **Post Tuesday and Friday every week. No exceptions.** Consistency is what Apple's team tracks — not virality.
## Phase 3: Legacy
PHASE 3
PURPOSE,
LEGACY &
SCALE.
Phase 1 pays the bills. Phase 2 builds the business. Phase 3 is what you were always building toward — the work that outlives the hustle.
Do not pressure yourself to monetize Phase 3 until Phase 1 brings steady income. Use these pages NOW to collect emails, build waitlists, and position for grants.
| Icon | Name | Description | Revenue Path | Timeline | Action Now | Color | Grant Eligible |
| --- | --- | --- | --- | --- | --- | --- | --- |
| :icon-users: | Cysterhood — The Big Cyster Membership | A moderated, paid community for women with PCOS and HS. Not a Facebook group — a structured membership with monthly content drops, live Q&As, and the Master Vault as the core resource. You are the anchor. The community is the asset. | 100 members × $17/mo = $1,700. 500 members × $27/mo = $13,500. Brands pay $2,000–$10,000 to sponsor a single email to this list. | Waitlist NOW. Launch at 100 signups. | Create a waitlist landing page on Systeme.io today. Share it with your 10,000 followers this week. | #A855F7 | No |
| :icon-sparkles: | Medical Reiki & Integrative Healing | Healing advocacy at the intersection of Western dermatology and energy medicine. This is your most spiritually authentic work. Slow burn, deeply loyal following. Not mainstream — which means it's untapped. The women who resonate with this are your most loyal buyers across every other product. | 1:1 sessions ($150–$300/hr). Group healing circles ($47–$97/session). Future: a dedicated online course or certification program ($297–$997). | Offer 1:1 sessions quietly to existing Cysters now. Build case studies. No public launch until Phase 1 is stable. | Add 'Healing Sessions' as a private Calendly link for existing community members only. No marketing needed yet. | #F43F5E | No |
| :icon-camera: | Hesperus Sessions — Purpose-Driven Portraits | Intimate, on-location portrait sessions specifically designed for Cysters and women navigating chronic illness. Not standard boudoir — these are healing portraits. Shot in the Hesperus area and outdoor NM/CO landscapes. Women who have been told their bodies are broken, photographed as though they are sacred. | Premium pricing: $500–$1,500/session. Pairs naturally with a Big Cyster membership upsell. Could become a retreat model: 5 women, 2 days, $3,000 each = $15,000 weekend. | Offer to waitlisted Cysters in Month 3. Use as content for brand pitches. | Photograph 3 Cysters for free or cost this month. Use images in every pitch deck and media kit you send. | #FF5C00 | No |
| :icon-book-open: | The Blueprint — Big Cyster Clinical Education Standard | A formalized clinical education framework: the protocols, guides, and advocacy tools that define how HS and PCOS patients should be supported outside a doctor's office. This becomes the document clinics reference, the curriculum schools adopt, and eventually the standard of care that national organizations endorse. | B2B licensing: $2,500–$5,000 per clinic. National dermatology chain licensing: $25,000–$100,000/deal. Speaking fees at SHSA Summit (Tucson, Nov 6–8, 2026): $2,500–$10,000/talk. | Core three modules must be polished by Month 2. Submit to SHSA Summit (shsasummit.com) for November 2026 speaker application by June 2026. | Apply to speak at SHSA Summit. Mark Nov 6–8, 2026 on your calendar NOW. This is the national stage. | #00D084 | Yes |
| :icon-shirt: | Second Skin — Adaptive Medical Apparel | A clothing line designed for women with HS — friction-free fabrics, no waistbands over affected areas, seamless undergarments that don't trap heat or bacteria. This doesn't exist at scale yet. You have the community, the clinical knowledge, and the lived experience to build it. The Second Skin beta starts with 50 HS patients from your clinic partners. | Apparel: $40–$80/garment × global HS market. A $60 garment sold to 10,000 Cysters = $600,000. Shopify store launches Q3/Q4 2026 after beta wear-test. | Beta wear-test with 50 HS patients from clinic partners in Month 4. Prototype budget: $2,000. | Research adaptive apparel manufacturers on Alibaba or Maker's Row. Get 3 prototype quotes this month. | #007AFF | Yes |
| :icon-globe: | Indigenous Education & Cultural Preservation Licensing | Sugiee's Diné Bazzard platform — a Navajo language, stories, and culture site her dad built for her — is proof of concept for a national Indigenous digital education program. Combined with Little Lenses photography curriculum, this becomes a grant-eligible, district-licensable program for tribal schools and BIE (Bureau of Indian Education) districts across the Southwest. | NEA Cultural Heritage grants: $10,000–$50,000. First Nations Development Institute grants: $25,000–$100,000. BIE district licensing: $5,000–$25,000/district. 10 tribal districts = $50,000–$250,000. | Apply for NEA grant (arts.gov/grants) by next cycle. Submit BIE curriculum review by Fall 2026. | Contact First Nations Development Institute (firstnations.org) this month. Ask about the Eagle Staff Fund grant for Native-led digital education projects. | #FFCC00 | Yes |
| Grant / Fund | Amount | URL | Deadline / Notes |
| --- | --- | --- | --- |
| NEA Arts in Education Grant | $10,000–$100,000 | https://www.arts.gov/grants | Rolling cycles — apply for FY2027 cycle by June 2026 |
| First Nations Development Institute — Eagle Staff Fund | $25,000–$100,000 | https://www.firstnations.org | Native-led organizations. Alex researches eligibility this week. |
| WOSB (Women-Owned Small Business) Federal Contracting | Contract set-asides | https://www.sba.gov/federal-contracting/contracting-assistance-programs/women-owned-small-business-federal-contracting-program | Register on SAM.gov — Alex completes this month |
| NM WESST IDA Program — Individual Development Account | $1,000 saved → $3,000–$4,000 matched | https://www.wesst.org | Walk-in at San Juan College office — ask for IDA coordinator |
| NM Outdoor Equity Fund | $5,000–$50,000 | https://www.nmoutdoorequity.org | For outdoor/nature programs — Little Lenses Photo Walks qualify |
| DreamSpring Ready Set Grow Loan | $15,000 | https://www.dreamspring.org | Apply at dreamspring.org. Need: 3 months bank statements, tax returns, Articles of Organization, W-9, photo ID + selfie |
Active Grant Sources
Alex leads: IRS Form 2553 · Colorado LLC at sos.colorado.gov · SAM.gov WOSB · WESST IDA at San Juan College · NEA grant deadlines
## Boudieful Packages
THE BOUDIEFUL EXPERIENCE
THE SESSION
PACKAGES.
On-location. No studio walls. No fake backdrops. Just you, your light, and 20 years of knowing exactly how to find it.
| Package | Price | Duration | Deliverables | Includes | Icon | Color | Tag |
| --- | --- | --- | --- | --- | --- | --- | --- |
| The Spark | $500 | 60 min | 20 final images | One location. One outfit. Private online gallery. Instant delivery via AirDrop or shared album. | :icon-zap: | #007AFF | |
| The Story | $1,000 | 2 hours | 40 final images | Two locations. Multiple outfits. Private online gallery. Print release included. Session prep consultation. | :icon-camera: | #FF5C00 | MOST POPULAR |
| The Full Bloom | $2,000 | Half day | 80+ final images | Up to 3 locations. Full wardrobe session. Aerial drone footage by husband. Video highlight reel. Print collection included. | :icon-star: | #A855F7 | SIGNATURE |
WHAT MAKES BOUDIEFUL DIFFERENT
| Icon | Point | Color |
| --- | --- | --- |
| :icon-map-pin: | On-location only — your home, a field, a rooftop. Real environments. Real you. | #FF5C00 |
| :icon-tablet: | Shot on Apple hardware. Delivered via AirDrop. The client sees her images the same day. | #007AFF |
| :icon-plane: | Aerial drone footage available for The Full Bloom — cinematic coverage nobody else offers. | #A855F7 |
| :icon-shield: | Body-positive. No weight requirement. No retouching unless requested. You are enough. | #00D084 |
Sessions book 2–4 weeks out. Serving NM, CO, AZ and beyond — Megan travels.
boudieful.com
https://www.boudieful.com
## Boudieful Portfolio
20+ YEARS · 500+ WOMEN
THE PROOF IS
IN THE WORK.
This is your portfolio. This is your pitch. Every image is evidence that you are already Apple-ready.
"I've never felt more beautiful in my life. I cried when I saw my gallery."
A BOUDIEFUL client, 2025
See the full portfolio at boudieful.com
| Image | Category | Crop Focus |
| --- | --- | --- |
|  | Behind the Lens | top |
|  | Dramatic Shadows | center |
|  | The Photographer | top |
|  | Body Bling | center |
|  | Empowered Bodies | center |
|  | In Her Power | top |
|  | Studio Glamour | center |
|  | Megan · Boudieful | top |
## Execution
:icon-flame:
MEGAN'S MISSION
YOU ALREADY
HAVE EVERYTHING.
20+ years. 500+ women. 100% five-star reviews. A PCOS community that trusts you. A homeschool studio. An iPad Pro in your hands and a story the world needs to hear.
**The only thing left is to execute in sequence.**
| Image | Label |
| --- | --- |
|  | Boudieful |
|  | In Her Element |
|  | The Photographer |
| Number | Title | Detail | Icon |
| --- | --- | --- | --- |
| 01 | SELL | Guides + Funnel = Cash Flow | :icon-shopping-bag: |
| 02 | BUILD | Content + Portfolio = Credibility | :icon-layers: |
| 03 | PITCH | Media Kit + Portals = Partnerships | :icon-send: |
| 04 | LEGACY | Cysterhood + Healing = Purpose | :icon-heart: |
One success funds the next. Start Monday.
boudieful.com
## Sugiee's Spotlight
SUGIEE'S SPOTLIGHT
SHE'S NOT
JUST LEARNING.
She's **building**. At 9 years old, Sugiee has a live curriculum, a Navajo language platform, and a World Tour in progress.
| Value | Label | Color |
| --- | --- | --- |
| 8 | Epic Weeks | #FF5C00 |
| 5 | Subjects | #007AFF |
| 4 | Days/Week | #00D084 |
| ∞ | Adventures | #A855F7 |
| Icon | Subject | Detail | Color |
| --- | --- | --- | --- |
| :icon-book-open: | Language Arts | Reading, writing, storytelling | #FF5C00 |
| :icon-calculator: | Math | Real-world problem solving | #007AFF |
| :icon-flask-conical: | Science | Experiments & discovery | #00D084 |
| :icon-globe: | World Tour 2026 | Geography + culture immersion | #FFCC00 |
| :icon-music: | Art & Music | Creative expression | #A855F7 |
DINÉ BAZZARD
The Navajo Language & Culture Site
Built by her dad. Explored by Sugiee every day. A living digital archive of Navajo language, stories, and identity — the proof that Indigenous youth + Apple technology = cultural preservation at scale.
| Word |
| --- |
| Language |
| Stories |
| Culture |
| Identity |
"An Indigenous child using Apple to preserve her culture — that's the most powerful story Apple has never told."
Grant-eligible: NEA, First Nations Development Institute, Apple Education
## Big Cyster Deep Dive
BIG CYSTER · COMMUNITY
PCOS IS A
MARKET.
1 in 10 women has PCOS. 70% go undiagnosed for years. You've already built the community they're desperately searching for.
| Value | Label | Color |
| --- | --- | --- |
| 1 in 10 | Women Have PCOS | #A855F7 |
| 70% | Go Undiagnosed | #F43F5E |
| $4.9B | PCOS Market Size | #00D084 |
| Yours | Community That Trusts You | #FF5C00 |
| Icon | Name | Description | Color |
| --- | --- | --- | --- |
| :icon-users: | Cysterhood | A safe, moderated space where women with PCOS find each other. You're not a moderator — you're the anchor. | #A855F7 |
| :icon-sparkles: | Medical Reiki | Healing advocacy at the intersection of Western medicine and energy work. Slow burn — but deeply loyal following. | #F43F5E |
| :icon-book-open: | The Blueprint | Foundational education on PCOS, HS, and self-advocacy. The resource every new diagnosis is searching for. | #00D084 |
| :icon-camera: | Hesperus Sessions | Intimate portraits for Cysters. Purpose-driven photography that connects to the broader Boudieful brand. | #FF5C00 |
THE MEMBERSHIP MODEL
| Tier | Members | Price/mo | Monthly Revenue | Color |
| --- | --- | --- | --- | --- |
| Launch | 100 | $17 | $1,700/mo | #A855F7 |
| Growing | 250 | $22 | $5,500/mo | #A855F7 |
| Freedom | 500 | $27 | $13,500/mo | #A855F7 |
Brands in women's health, supplements, Apple Health, and mental wellness all want access to this niche. You are the gatekeeper.
PHASE 3 PLAY: Collect emails now. Launch when Phase 1 cash flow is stable.
## The Offer Stack
THE FULL MENU
THE OFFER
STACK.
Every product. Every price. Every purpose. This is what you're building — and it compounds.
| Icon | Offer | Price | Type | Status | Note | Color |
| --- | --- | --- | --- | --- | --- | --- |
| :icon-file-text: | Apple Ecosystem Guide 2026 | $27 | Digital Download | LIVE | Your anchor product. The entry point for all buyers. | #007AFF |
| :icon-mic: | Alexa Smart Home Guide 2026 | $14 | Order Bump | LIVE | One checkbox at checkout. Zero extra effort. | #FF9500 |
| :icon-link-2: | Affiliate Commissions | Passive | Affiliate | LIVE | Apple Performance Partners + Amazon Associates inside every PDF. | #00D084 |
| :icon-camera: | Boudieful Sessions | $500–$2,000 | Service | LIVE | 2–4 sessions/month. On-location. Your anchor income. | #FF5C00 |
| :icon-graduation-cap: | Little Lenses Course | $197–$497 | Online Course | BUILDING | Photography + digital literacy for youth. School licensing = exponential. | #00D084 |
| :icon-heart: | Big Cyster Membership | $17–$27/mo | Membership | WAITLIST | Recurring revenue. PCOS community. Brands will pay to reach this audience. | #A855F7 |
| :icon-star: | Brand Ambassador Deals | $1,500–$100K | Partnership | PITCHING | Apple, DJI, others. One deal changes everything. | #FFCC00 |
| :icon-globe: | Indigenous Ed Licensing | $5K–$50K/deal | Licensing + Grants | FUTURE | Sugiee's curriculum + Diné Bazzard as proof of concept. | #F43F5E |
FULL STACK POTENTIAL
$15,000 – $25,000+ / mo
When all eight streams are active. You already have four of them.
## The Man Behind the Lens
THE FULL FAMILY ECOSYSTEM
THE MAN
BEHIND THE
LENS.
A drone operator, filmmaker, and cultural architect — running a full Apple creative workflow from field to final cut.
Megan's Husband
Drone Operator · Filmmaker · Cultural Builder
| Step | Icon | Tool | Detail | Color |
| --- | --- | --- | --- | --- |
| 01 | :icon-plane: | Drone → DJI | Captures cinematic aerial footage on every shoot. The eye in the sky nobody else brings. | #007AFF |
| 02 | :icon-tablet: | iPad Pro Field Monitor | Uses iPad Pro as a live field monitor during drone flights. Real-time preview. Zero guesswork. | #FF5C00 |
| 03 | :icon-video: | Final Cut Pro | Full post-production in Final Cut Pro on Mac. Color grade, audio mix, delivery — entirely in the Apple ecosystem. | #00D084 |
| 04 | :icon-globe: | Diné Bazzard | Built a full Navajo language and culture site for Sugiee. Not a side project — a legacy artifact. | #A855F7 |
| Brand | Pitch Angle | Icon | Color |
| --- | --- | --- | --- |
| DJI | Field-to-Final-Cut creator story | :icon-plane: | #007AFF |
| Apple | iPad Pro as professional monitor + Final Cut workflow | :icon-monitor: | #555555 |
| Adobe | Cross-platform post-production storytelling | :icon-layers: | #FF0000 |
| GoPro | Adventure capture + cultural documentary content | :icon-camera: | #00BFFF |
"He built Diné Bazzard so Sugiee could grow up knowing where she comes from. That's not content. That's a legacy."
## Testimonials
SOCIAL PROOF
WHAT THEY
SAY AFTER.
You can't fake this. These are the real words from real women who walked through the door unsure — and left transformed.
| Quote | Name | Detail | Color |
| --- | --- | --- | --- |
| "I've never felt so seen in my life. I walked in terrified and walked out crying happy tears. Megan has a gift — she doesn't just take photos, she shows you who you actually are." | Sarah M. | Boudieful client · Phoenix, AZ | #FF5C00 |
| "I've been dealing with PCOS for 12 years and nobody in my life talked about it the way the Big Cyster community does. Megan built a space where I finally don't feel alone." | Danielle R. | Big Cyster member · Denver, CO | #A855F7 |
| "My daughter did Little Lenses and the confidence shift was immediate. She's 11 and she's already talking about being a photographer. I can't thank Megan enough." | Tricia L. | Little Lenses parent · Albuquerque, NM | #00D084 |
| "I told myself I'd do this when I lost the weight. Megan told me to come now. That was the best decision I've ever made. I look at those photos every single day." | Kezia W. | Boudieful client · Durango, CO | #007AFF |
| "She shot our entire session on her iPad Pro and the quality blew my mind. I expected amateur. I got gallery-worthy. The tech she uses is as impressive as her eye." | Amanda V. | Boudieful client · Farmington, NM | #FF5C00 |
500+
Women Served
100%
Five-Star Reviews
20+
Years of Trust
Zero ad budget. Zero retouching. Just word of mouth — for 20 years.
## The Transformation
THE REAL PRODUCT
THE CAMERA
DOESN'T LIE.
You don't sell photographs. You sell the moment a woman sees herself — really sees herself — for the first time.
BEFORE
AFTER
| Thought |
| --- |
| "I'm not photogenic." |
| "I need to lose weight first." |
| "This isn't for women like me." |
| "I don't know how to pose." |
| "My body isn't worthy of this." |
| Thought |
| --- |
| "I've never felt this beautiful." |
| "I can't believe that's me." |
| "My daughter needs to see this." |
| "I sent this to 5 people immediately." |
| "I'm booking again next year." |
| Value | Label |
| --- | --- |
| 500+ | Women transformed |
| 100% | Five-star reviews |
| 20+ | Years of trust |
| 0 | Retouching required |
Every image captured on Apple hardware. Every edit on Final Cut or Photos. The iPhone in her pocket is how she shares the moment the world needs to see.
"500 women. 20 years. 100% five-star reviews. Not because of the camera — because of what happens when a woman finally believes she's worth the shot."
## 90-Day Roadmap
THE NEXT 90 DAYS
THE 90-DAY
ROADMAP.
Not theory. Not someday. Week by week — exactly what Megan does and exactly what Alex does — from April 12 to June 15, 2026.
| Weeks | Phase | Icon | Milestone Date | Megan: CEO Tasks | Alex: COO Tasks | Outcome | Color |
| --- | --- | --- | --- | --- | --- | --- | --- |
| WEEK 1–2 | Funnel Live + DreamSpring | :icon-rocket: | April 13–20, 2026 | Submit DreamSpring loan Monday 8 AM (dreamspring.org). Post SOS call offer to 10K community Monday 9 AM. Walk into Epiphany Dermatology + Pelle Spa with printed folders. Drop Safe Harbor packet at Farmington High + Navajo Prep. First SOS call booked. | Gather Jan–Mar 2026 bank statements + 2024/2025 tax returns. Complete W-9 for MWM Photography LLC. Find HR Directors for City of Farmington + La Plata County. Set up Systeme.io free account. Test $1 Stripe checkout. Generate VIP codes: EPIPHANY-VIP, SJRMC-VIP, PELLE-VIP. | First sale by Day 7. DreamSpring in review. | #00D084 |
| WEEK 3–4 | Content Engine Running | :icon-video: | April 21–28, 2026 | Publish 2 videos (Tuesday + Friday). Film: 'How I run my photography biz on iPad Pro' + 'Behind the scenes: Boudieful on-location with AirDrop delivery.' Record Loom walkthroughs: Video A for Doctors (Master Vault tour), Video B for Principals (Safe Harbor modules). Email Karen Cheser (Durango 9-R) + Miriam Teran (BGC San Juan). | Build 5 Pinterest boards with SEO keywords: 'HS wound care,' 'PCOS meals Farmington,' 'homeschool iPad curriculum.' Email Frank Knappe at frank.knappe@bgclaplata.org. Email Miriam Teran at programs@bgcfarmington.org CC Devin Prescott + Taylor Brown. Confirm Systeme.io email automation sends PDF automatically after purchase. | Traffic flowing. List growing. 3+ email leads from B2B. | #007AFF |
| WEEK 5–6 | Colorado Sprint + Media Kit Submitted | :icon-send: | May 5–12, 2026 | Drive to Durango: Walk into Mercy Wound Care (ask for Agnes Eytchison NP). Walk into Powerhouse Science Center (970-259-9234 — closed Tuesdays). Stop at Piñon Project in Cortez (970-564-1195). Follow up on all Farmington contacts from Week 1. Finalize 3-page media kit in Canva on iPad. Submit to Apple Business Connect + DJI Creator Program portals. | File Colorado Foreign LLC at sos.colorado.gov (~$100). Research IRS Form 2553 S-Corp election — submit by end of Month 2. Send UGC pitch to Mölnlycke on LinkedIn ('Medical Education Manager Mölnlycke'). Research SAM.gov WOSB registration for federal contract set-asides. | You're in brand pipelines. First Colorado B2B contact made. | #FF5C00 |
| WEEK 7–8 | Big Cyster Waitlist at 100 | :icon-users: | May 19–26, 2026 | Launch Big Cyster waitlist landing page on Systeme.io. Email campaign to existing list. Post PCOS awareness content to social. Call Archuleta County 4-H (970-264-5931, ask for Becky). Call Kirtland Youth Association (505-598-9156, ask for Charles W.). Pitch Sycamore Park Rec Center for Summer Photo Camp ($1,500 live workshop). | Contact WESST office at San Juan College — ask about IDA program (save $1K, get $3K–$4K matched). Contact First Nations Development Institute (firstnations.org) — ask about Eagle Staff Fund for Native-led digital ed projects. Research NM Outdoor Equity Fund for Little Lenses Photo Walks eligibility. | Big Cyster waitlist at 100+. Second grant application in progress. | #A855F7 |
| WEEK 9–12 | First Brand Response + Close First Deals | :icon-star: | June 1–15, 2026 | Follow up ALL brand contacts from Weeks 1–8. Every non-response gets one more email. First brand call or partnership response. Close at least 1 B2B clinic deal ($1,000–$2,500). Close at least 1 school pilot ($997). Apply to speak at SHSA Summit in Tucson — Nov 6–8, 2026 (shsasummit.com). Submit Smith+Nephew UGC pitch on LinkedIn. | If DreamSpring approved: allocate $2,000 for Second Skin apparel prototype quotes (research Maker's Row + Alibaba suppliers). If not approved: $5,000 micro-loan application. Confirm S-Corp election filed. Begin Shopify store skeleton for Second Skin (build it — don't launch it yet). Put Alex on payroll at $2,500–$3,000/mo once revenue hits $8,000+/mo. | $2,500–$4,500/mo recurring. First brand deal closed. SHSA application submitted. | #FFCC00 |
90-DAY TARGET
$2,500–$4,500 / mo
Photography + funnel running · Media kit in brand inboxes · Big Cyster waitlist at 100+ · DreamSpring loan resolved · At least 1 B2B clinic + 1 school deal closed · Colorado LLC filed · S-Corp election submitted · First brand deal in conversation.
## Closing
THE ASK · THE VISION · THE MOMENT
THIS IS
THE PITCH.
20 years building. Six income streams stacking. One family — photographer, filmmaker, and a little girl preserving her Navajo heritage with Apple tools.
| Icon | Item | For | Color |
| --- | --- | --- | --- |
| :icon-monitor: | iMac M4 · 24GB/512GB · Orange | Megan's creative studio | #FF5C00 |
| :icon-headphones: | AirPods Max · Orange | Megan's focused creative sessions | #FF5C00 |
| :icon-laptop: | MacBook Air M3 · 16GB/512GB | Sugiee's school + Diné Bazzard | #A855F7 |
| :icon-plane: | DJI + Final Cut Pro Workflow | Husband's full production suite | #007AFF |
REACH MEGAN
boudieful.com
https://www.boudieful.com
A creative family. An Indigenous story. An Apple ecosystem.
**This is what "Shot on iPhone" looks like from the inside.**
"I'm not asking Apple to make us famous. I'm asking them to witness what we're already building."
Megan · Boudieful · 2026